Senior Marketing Manager - Wound Care

Role Overview

Own the marketing strategy and growth of a wound-care portfolio, combining clinical credibility with product adoption, sales enablement and trusted healthcare relationships.

Responsibilities

• Own brand positioning, annual marketing plans and commercial strategy for the portfolio.
• Translate clinical evidence and product data into compliant campaigns, content and sales tools.
• Partner with Sales on training, launches, campaigns and in-field support.
• Build relationships with clinicians, key opinion leaders and stakeholders across public and private healthcare.
• Lead go-to-market execution for product launches.
• Monitor market trends, competitors and tender opportunities.
• Manage budgets, forecasts and marketing spend and report on return on investment.
• Represent the medical portfolio at congresses, exhibitions and clinical events and localise global strategy for South Africa.

Requirements

• Senior marketing experience in healthcare, medical products or a related regulated environment.
• Ability to interpret clinical evidence and communicate compliantly to healthcare professionals.
• Strong portfolio strategy, product marketing, sales-enablement and launch capability.
• Experience with public and private healthcare stakeholders, tenders and key opinion leaders.
• Commercial, analytical, communication and relationship-building skills.