Role Overview

An accomplished, commercially minded and hands-on Senior Marketing Manager is required to lead a group marketing and communications function.

This is a senior management appointment with responsibility for the strategic direction, leadership and day-to-day performance of the marketing department. The role covers branches, key accounts, projects, corporate branding, product brands, digital channels, e-commerce and retail execution.

Responsibilities

Develop and execute the marketing strategy and act as custodian of the organisation's brand.
Lead marketing activity across branches, key accounts, projects, corporate branding, product brands, digital channels, e-commerce and retail execution.
Manage the marketing budget and commercial performance and measure campaign effectiveness and return on investment.
Lead market intelligence, campaign management, digital marketing, communications, website and e-commerce activity.
Oversee design studio, creative management, branch marketing and retail marketing.
Work closely with executive management, sales teams, Product Managers, Product Specialists, agencies, suppliers and stakeholders.
Lead, develop and manage a multidisciplinary marketing team. Direct people-management experience is essential.

Requirements

BCom degree in Marketing or a related field.
Eight to ten years of broad-based marketing experience, including meaningful senior-management experience.
Proven experience managing a marketing department from strategy through execution.
Strong brand-management, strategic-marketing, digital, website, e-commerce and integrated-campaign experience.
Experience managing budgets and measuring campaign effectiveness and return on investment.
Strong project-management, organisational, analytical, commercial, written, verbal and presentation skills.
Experience working with executive management and senior stakeholders.