Marketing Manager - ICT

Role Overview

Own marketing for an established and growing organisation, combining brand development, CRM, integrated campaigns, customer experience and sales enablement.

Responsibilities

• Develop annual and quarterly strategy, brand positioning and integrated campaigns.
• Manage campaigns from creative briefing through implementation, reporting and optimisation.
• Develop presentations, pitch templates, product information and email campaigns.
• Own CRM utilisation, data integrity, reporting, workflow automation and user adoption.
• Support lead generation, cross-selling and sales performance initiatives.
• Manage client feedback, budget, suppliers, events, merchandise and brand assets.
• Oversee social media, website, email and digital lead-generation activity.

Requirements

• Marketing, business or related qualification.
• Hands-on marketing experience with CRM ownership and digital campaign management.
• Strong brand, campaign, customer-experience, reporting and sales-enablement skills.
• Ability to manage suppliers, budgets, events and cross-functional stakeholders.
• Commercial, organisational, communication and project-management capability.