Marketing Manager - Electrical Products

Role Overview

Lead marketing for an international manufacturer and supplier of electrical products and solutions, supporting customer, distributor and sales-channel growth.

Responsibilities

• Develop and execute marketing strategy in support of business and sales objectives.
• Work with Sales to identify market opportunities and strengthen customer and channel engagement.
• Develop demand-generation, product-positioning and revenue-growth initiatives.
• Manage product and market campaigns, launches, promotions and go-to-market activity.
• Build relationships with distributors, customers and market stakeholders.
• Use customer, competitor and market insight to identify growth opportunities.
• Support Sales with relevant product, promotional and channel marketing material.

Requirements

• Relevant qualification in marketing, business or commerce.
• Solid Marketing Management experience in a B2B product environment.
• Experience marketing through distributors, wholesalers, dealers or other B2B channels is essential.
• Electrical, industrial, manufacturing, automotive or related-sector experience is advantageous.
• Commercial, customer-facing communication and product or channel marketing skills.