Marketing Lead

Role Overview

Develop and execute a comprehensive marketing strategy that builds brand awareness, strengthens customer engagement, generates leads and supports business growth.

Responsibilities

• Develop and execute marketing strategies and integrated campaigns.
• Manage digital marketing across social media, content, email, SEO, SEM and analytics.
• Manage marketing budgets and measure campaign return on investment.
• Use commercial and customer insight to guide marketing decisions.
• Coordinate with departments, agencies and marketing teams to deliver activity.
• Present plans, performance and recommendations to stakeholders.

Requirements

• Bachelor's degree or equivalent in Marketing, Communications, Business Management or a related field.
• At least five years' marketing experience with leadership or strategic responsibility.
• Proven experience developing and executing successful campaigns.
• Strong analytical, strategic-thinking, project-management and stakeholder-management skills.
• Ability to work independently while collaborating across departments.
• Agency or marketing-team management experience is advantageous.