Role Overview

Datafin IT Recruitment needs a Brand Strategy and Product Lead – Wellness (Cape Town OR JHB) who can step into a practical role in Cape Town. A key part of the work involves This is a high-impact, entrepreneurial role where you will be responsible for the end-to-end success of the internal brand portfolio.

Key Responsibilities

Keep momentum on you aren’t just managing a brand; you are "CEO" of the brand's market fit.
Keep momentum on your mission is to bridge the gap between manufacturing capabilities and the actual needs of the modern consumer.
Keep momentum on the ideal candidate will require 5+ years in Brand Management, Product Marketing, or Growth Marketing (CPG or Supplement experience is a significant plus).
Take responsibility for the core day-to-day work expected of a Brand Strategy and Product Lead – Wellness (Cape Town OR JHB).
Work with colleagues, customers or suppliers to keep work moving and issues visible.

Requirements

5+ years of relevant experience
A practical working style with the ability to prioritise when several tasks compete.
A professional approach to deadlines, service quality and daily priorities.
Comfort with the systems, tools or technical platforms mentioned in the source role.